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Journal:  International Marketing Review

Results 1-4 of 4 (Search time: 0.001 seconds).

Issue DateTitleAuthor(s)Journal
11-Jan-2021International marketing studies in banking and finance: a comprehensive review and integrative frameworkBattisti, Enrico ; Graziano, Elvira Anna ; Leonidou, Erasmia ; Stylianou, Ioanna ; Pereira, Vijay International Marketing Review 
23-Dec-2020Cause-related marketing and service innovation in emerging country healthcare: Role of service flexibility and service climateKumar, Pradeep ; Singh, Sanjay Kumar ; Pereira, Vijay ; Leonidou, Erasmia International Marketing Review 
328-Aug-2020Customer engagement through choice in cause-related marketing: A potential for global competitivenessChristofi, Michael ; Vrontis, Demetris ; Leonidou, Erasmia ; Thrassou, Alkis International Marketing Review 
41-Jan-2017Marketing research on mergers and acquisitions: a systematic review and future directionsChristofi, Michael ; Leonidou, Erasmia ; Vrontis, Demetris International Marketing Review