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| | Issue Date | Title | Author(s) | Journal |
| 1 | Nov-2014 | Snapshots of men and women in interaction: an investigation of stereotypes in print advertisement relationship portrayals | Zotos, Yorgos ; Tsichla, Eirini | Journal of Euromarketing |
| 2 | May-2009 | The effects of culture and product type on the use of humor in Greek TV advertising: an application of Speck's humorous message taxonomy | Zotos, Yorgos ; Hatzithomas, Leonidas ; Boutsouki, Christina | Journal of Current Issues & Research in Advertising |
| 3 | 14-Aug-2006 | Employing a dichotomous choice model to assess Willingness to Pay (WTP) for organically produced products | Tsakiridou, Efthimia ; Zotos, Yorgos ; Mattas, Konstantinos | Journal of Food Products Marketing |
| 4 | 1-Jan-2006 | Organic consumers' profile and their willingness to pay (WTP) for selected organic food products in Greece | Zotos, Yorgos ; Krystallis, Athanassios ; Fotopoulos, Christos | Journal of International Consumer Marketing |
| 5 | 1-Sep-2004 | The metamorphosis of Greek consumer's sentiments toward marketing and consumerism | Lysonski, Steven ; Durvasula, Srinivas ; Zotos, Yorgos | Journal of Euromarketing |
| 6 | 1999 | Selling exports to consumers in Bulgaria: Attitudes towards foreign products | Ziamou, P. ; Zotos, Yorgos ; Lysonski, S. ; Zafiropoulos, C. | Journal of Euromarketing |
| 7 | 1999 | Marketing organically produced food products in Greece: Challenges and opportunities | Zotos, Yorgos ; Ziamou, P. ; Tsakiridou, Efthimia | Greener Management International |
