Department of Communication and Marketing

Organization name
Department of Communication and Marketing
Description
The Department of Communication and Marketing at the Cyprus University of Technology aspires to establish itself as a regional center for teaching and research in the field of public communication and to gradually become a nationally and internationally recognized center of excellence. Its mission is to enhance scholarship in the field of public communication, predominantly in those aspects that are linked to the media, journalism, political communication, advertising and public relations. It will strongly focus on the European dimension and on the related domains of the communicative disciplines, with emphasis on the historical, social and political aspects of their evolution.

OrgUnit's Researchers publications
(Dept/Workgroup Publication)

Refined By:
Ημερομηνία Έκδοσης:  [2020 TO 2024]
Ημερομηνία Έκδοσης:  2022
Τύπος:  Article

Αποτελέσματα για 1-9 από 9.

Ημερομηνία ΈκδοσηςΤίτλοςΣυγγραφέας
11-Ιαν-2022Building corporate reputation through social media marketing efforts: the mediating role of corporate brand credibilityGaranti, Zanete ; Igbudu, Nicholas ; Popoola, Temitope ; Vrontis, Demetris ; Melanthiou, Yioula 
21-Ιαν-2022Creating public value in regional policy. Bringing citizens back inMendez, Carlos ; Pegan, Andreja ; Triga, Vasiliki 
313-Δεκ-2022The effect of involvement on attitude formation and strength in the digital domainPalla, Polyxeni Jenny ; Kyriacou, Evdoxia ; Zarkada, Anna K. 
42022Face reading the emotions of gelotophobes toward disparaging humorous advertisingVoutsa, Maria C. ; Hatzithomas, Leonidas ; Tsichla, Eirini ; Boutsouki, Christina 
56-Οκτ-2022The fast fashion vs environment debate: Consumers’ level of awareness, feelings, and behaviour towards sustainability within the fast-fashion sectorPapasolomou, Ioanna ; Melanthiou, Yioula ; Tsamouridis, Anestis 
616-Ιου-2022Instagram hashtags as image metadata for Automatic Image AnnotationGiannoulakis, Stamatios ; Tsapatsoulis, Nicolas 
729-Σεπ-2022Modeling and Validating a News Recommender Algorithm in a Mainstream Medium-Sized News Organization: An Experimental ApproachSpyridou, Lia Paschalia ; Djouvas, Constantinos ; Milioni, Dimitra L. 
82022News Consumption Patterns during the Coronavirus Pandemic across Time and Devices: The Cyprus CaseSpyridou, Lia Paschalia ; Danezis, Christos 
9Απρ-2022Value co-creation and perceived value: A customer perspective in the hospitality contextSolakis, Konstantinos ; Peña-Vinces, Jesús C. ; Lopez-Bonilla, Jesús M.